To promote meaningful farewells through leadership, education and public awareness
Funeral Directors Association Values
Members of the Funeral Directors Association are guided by the following values:
We are mindful of what others are facing and act in such a way as to demonstrate our care and concern for them. We will use all our experience and wisdom to improve their condition as far as we reasonably can.
We are honest and authentic in all we say to each other and act with transparency in all we do so that our words and actions can be trusted and relied upon.
We treat others in the way that we would wish to be treated and regard what they say to be authentic and genuine. We recognise that others may have opinions, traditions or other characteristics that are different from our own and we will not let them be a barrier to working with them.
Specifically, members and their employees , through membership of the Association, have agreed to these Standards